States mandated to set up panel on Content Regulation of Govt Ads

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National News

Sep 07, 2020

7:08PM

States mandated to set up panel on Content Regulation of Govt Ads

AIR

As per directions of the Supreme Court, States are mandated to set up their three member committees on Content Regulation of Government Advertisements.

State-level committees have already been constituted by Karnataka, Goa, Mizoram and Nagaland.

Chhattisgarh government has given its consent to the Central Committee to monitor the content of their government advertisements.

The Committee on Content Regulation in Government Advertising, CCRGA in its 19th meeting held last week took a serious note of delay in constituting state level Committees by other states.

The CCRGA was of the view that some state governments’ delay in setting up the state-level committees may be construed as contempt of Supreme Court’s order.

The CCRGA’s attention was also drawn to the fact that some respondents were yet to furnish their replies to the notices issued to them in response to the complaints received by the Committee.

In view of the current Covid19 pandemic the Committee decided to allow further time to respondents to furnish their replies to the notices in all the pending complaints lodged with the Committee.

The CCRGA felt that non-compliance of its decisions is a serious matter.

It was of the considered opinion that in the event of any non-compliance of CCRGA’s Orders, the Committee may be constrained to put embargo on issue of further advertisements by nodal agencies of concerned governments, which come under purview of this Committee.

The Committee may, if necessary, also decide to summon the concerned official of the Government agencies dealing with release of advertisements in the event of undue delay in responding to Committee’s notices.

The meeting chaired by former Chief Election Commissioner of India Om Prakash Rawat was attended by two other members, Ramesh Narayan of Asian Federation of Advertising Associations and past President, IAA and Part- Time Member of Prasar Bharti Board Ashok Kumar Tandon.

It may be recalled that as per the directions of Supreme Court on 13th May, 2015, Government of India on 6th April, 2016 had set up a three member body to look into content regulation of government funded advertisements of all media platforms.

Under the Supreme Court’s guidelines dated 13th May, 2015, the content of Government Advertisement should be relevant to the government’s constitutional and legal obligations as well as the citizen’s right and entitlements.

The Committee is empowered to address complaints from the general public on violation of Supreme Court’s guidelines and make suitable recommendations.

The complaints may be filed before the committee on its address: The Member Secretary, Committee on Content Regulation in Government Advertising, CCRGA, Room No. 469, 4th Floor, Soochna Bhawan, C.G.O. Complex, Lodhi Road, New Delhi-110003 (Contact No. 011-24367810, whatsapp No. 91 9599896993) or to its email: ms.ccrga@gmail.com .